Portfolio : Marketing : Promotional Previews :
To reach a wider audience and communicate the variety, quality and style of the events, Inner Ear produced and helped promote a preview podcast series for Glasgow Jazz Festival.
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Leading chamber music group Hebrides Ensemble engaged Inner Ear to produce promotional preview podcasts as part of their audience development activities. We’ve produced previews, containing clips of the music that will be performed and interviews with performers and composers, for a season of shows. As a result of promoting the podcasts we’ve made for Hebrides Ensemble, attendance has increased by 25%.
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Tony Parsons talks at the 2008 Aye Write! Fesitval in Glasgow. We were commissioned by Glasgow City Council’s library service to document events at the festival. Here is a video featuring Tony Parsons talking about his experiences in, and love for, China, in connection with his book My Favourite Wife.
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Bulleit Bourbon produced a series of events in Glasgow and Edinburgh featuring a credible combination of classic and contemporary counterculture artists. Inner Ear were commissioned to produce a podcast series to promote and accompany the events. The brief was broad and open to interpretation.
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