AI-Powered Content Strategy

Create Smarter, Engage Deeper, Grow Faster

Live streamed programmes, podcasts, shorts, reels, long-form video series, blogs, interactive stories… Discover how AI-driven strategies can streamline your content production, improve audience targeting and enhance the quality and reach of your creative output — without extra effort.

Leverage AI to create impactful content effortlessly, perfectly tailored to your audience

a camera set up in a room with people in the background
Photo by Nevels Media on Unsplash

We want to help you give your audience the best possible experience so you can forge deeper, lasting connections

Take the Pain Out of Content Creation

Are you planning a podcast, live stream or a series of snappy shorts? Producing consistently engaging content can feel overwhelming. Maybe you’re unsure how to best capture your audience’s attention, or perhaps the endless cycle of content creation and distribution leaves you drained and stretched thin. Whatever your starting point, we’ll guide you through a clear, manageable process.

If you need new equipment or software, we’ll simplify the decision-making, offering clear recommendations tailored to your budget and objectives. Already have tools in place? We’ll review your existing setup, pinpoint any gaps, and optimise your workflow with carefully selected, easy-to-use AI tools. Then, we’ll get right into your customised training session.

This training is ideal for marketers, communications teams, creative agencies and cultural organisations aiming to create compelling content effortlessly and strategically. You’ll master AI-driven tools and creative techniques to automate repetitive tasks, craft more personalised messages and gain deeper insights into your audience’s preferences.

Since 2000, Inner Ear has been at the forefront of digital content innovation, combining creative storytelling with technological expertise. Our satisfied clients include Showcase Scotland, Scottish Music Centre, National Piping Centre, Glasgow Life and Glasgow City Heritage Trust — each benefiting from our strategic, practical, innovative approach to content creation.

Our clients say

Katharine Neil, Heritage Officer, Glasgow City Heritage Trust

Inner Ear the provided Glasgow City Heritage Trust team with invaluable training which has enabled us to start streaming our events.

They provided us with an introductory session which went over the basics of streaming as well as what equipment we needed. This was incredibly useful as they pointed things out to us we hadn’t even considered and gave us information on equipment we didn’t realise we needed.

They came back to provide us with training on the equipment and have been on hand to assist with troubleshooting in the weeks afterwards. They replied really quickly to any emails about issues we were having and made themselves available to test things and sort any teething problems. Dougal also attended our first live streamed event to ensure it ran smoothly.

We would have struggled to buy the correct equipment and set it all up correctly without the guidance of Inner Ear and would highly recommend them for training and advice on how to live stream events.

Lorna Powell, Project Manager, The Line

What a pleasure working with Dougal and Bobby. They stepped in at the last minute for a complex recording production, with multiple stakeholders and logistical challenges, and absolutely put us at ease with their professionalism and expertise. Really recommend working with Inner Ear! They will be our go to in the future.

Jim Wolff, Digital Campaign Manager, Malt Whiskies, Diageo

Inner Ear have been an exceptional team to work with, not only in the quality of their productions, but in their relentless pursuit of finding the best way to deliver a project — in spite of throwing countless challenges at them in remote Scottish locations.

Expert AI-Powered Content Strategy Training

What You’ll Achieve With AI-Powered Content Strategy Training

black nikon dslr camera on black stand
Photo by Jodie Cook on Unsplash

We provide personalised, engaging training for up to four members of your team, delivered online or in person.* In three focused workshops, we will help you:

  • Simplified Strategic Planning:
    • Set your objectives, goals and targets
    • Use our AI-assistant to help you devise a straightforward strategy to achieve them
    • Formulate a practical action plan for your content marketing (whether it’s podcasts, live streams, reels, shorts, blogs or anything else)
  • Master AI Content Creation Tools:
    • Start with one content core
    • Streamline production with AI-driven content generation
    • Automate content repurposing across multiple platforms
    • Generate compelling articles, social media posts and email campaigns effortlessly
  • Deepen Audience Engagement:
    • Analyse audience data and preferences using AI analytics tools
    • Personalise messaging to improve engagement and retention
    • Implement AI-powered chatbots and interactive content
  • Optimise Discovery and SEO:
    • Identify relevant topics, keywords and trending themes automatically
    • Boost visibility with intelligent SEO recommendations
    • Enhance content performance and reach using AI-driven insights
  • Ongoing Support and Guidance:
    • Curated hardware and software recommendations
    • Dedicated phone and email support for one month post-training
    • Strategic advice and assistance implementing your new AI-enhanced workflow

* We offer on-site workshops included in the package price if you’re within reasonable travel distance of Glasgow. Happy to travel further afield — additional costs can be discussed and agreed upon in advance.

Can you afford not to invest in AI-powered content strategy?

Do you want your content to effortlessly attract, engage and retain your audience? If you’re serious about growing your brand’s impact and audience reach, then investing in professional AI-driven content strategy training isn’t just beneficial, it’s essential.

Inner Ear uniquely combines:

  • Strategic Content Expertise
  • AI-driven Audience Insights
  • Adept Problem-Solving
  • Innovative, Creative Solutions
  • Technical Mastery
  • Extensive Industry Experience

This powerful blend allows us to deliver uniquely effective AI-powered content strategy training.

First, we’ll clearly identify your current content challenges and opportunities. Then, our workshops will equip you with creative, technical and strategic skills to leverage AI in content production and distribution. Finally, we’ll support you as you implement your new strategy, providing expert guidance alongside a suite of valuable resources.

Curated Resources

  • Step-by-step guides to:
    • AI-powered content creation and repurposing
    • AI-enhanced planning for podcast publication, live streams or other content formats
    • Setting up automated content workflows (using Zapier + ChatGPT)
    • Integrating AI tools with popular content platforms (WordPress, Medium, YouTube, LinkedIn, Instagram)
    • Using AI for SEO keyword research and content optimisation
    • Automating your analytics to better understand audience insights
    • Troubleshooting and refining your AI-driven content workflows
  • Advice and information on:
    • Audience personalisation and targeting using AI
    • Maximising your existing content library with AI-driven repurposing
    • Accessibility and inclusive content strategies using AI tools
    • Practical examples and best practices for AI-empowered audience engagement

Let’s Exceed Your Expectations

We’re committed to your success. To ensure you achieve your goals, you’ll get unlimited access to our expert support, by phone and email, for a full month following your training. You’ll also receive exclusive access to our proprietary AI tools, checklists and resources, ensuring you’re fully prepared to implement your AI-powered content strategy confidently.

We deliver this personalised AI-driven content strategy training to just four clients a month. Don’t miss your chance to transform your content production, deepen audience connections, and accelerate your business growth.

Book Your AI-Powered Content Strategy Training

Use the form below, email us, or call +44 (0)141 226 8808 to enquire about booking your tailored AI-powered content strategy training package for £2,950 (+VAT).

After you register, we’ll reach out with a few questions to better understand your objectives and current challenges. Then we’ll provide flexible scheduling options to find the best time for your team and ours, along with a deposit payment link to secure your session. The remaining balance is payable after your second workshop.

Book now with confidence. Need to reschedule? No problem. We’ll work with you to accommodate your needs.