Let’s Energise Your Online Audience and Realise Its Value

Behind vision mix control, filming Colonel Mustard and the Dijon 5 playing live at the Barrowland Ballroom in Glasgow, April 2021, for an album launch feature made by Inner Ear for the band

Inner Ear is a production company that specialises in live programme making, podcast production and interactive storytelling.

You need to reach your audience. You need content to market your project to your audience. You also need to understand how to use that content. When you do, you can energise your online audience and realise its value. Because Inner Ear’s digital media production specialisms include live streaming, podcasting and interactive storytelling, we create digital media content that magnetises, motivates and monetises audiences.

So we work with clients who have creative projects that need to engage an audience. Specifically, our combination of creativity, innovation and technical competence can help you with content creation, digital media production and distribution and support.

If you get in touch today, then we can discuss how we can help you bring your audience closer and realise its value.


Helen Urquhart from Inner Ear client the National Piping Centre

“The National Piping Centre have worked closely with Inner Ear for over a decade, and in that time, Inner Ear have made it possible for us to achieve livestreaming of many great events. The Inner Ear team are great to work with, from ideation and project set up, to problem solving on the day. Dougal and the team will work with you to create a great event set up and make the event as smooth as possible. They are very professional in approach and are prepared for all eventuality, including very poor internet signal in remote locations, and stay wonderfully calm under pressure.

The team are all very easy to work with, they understand that you maybe don’t understand the tech and are always open to answering questions, as well as making your vision for a livestream event come into being. Working with Inner Ear feels like an extension of our own team, helping making every event we work on as good as it can be and we wouldn’t hesitate to recommend them.”

Helen Urquhart, National Piping Centre
Jim Wolff from Inner Ear branded content live digital experience production client Diageo Whiskies

“Inner Ear have been an exceptional team to work with, not only in the quality of their productions, but in their relentless of pursuit of finding the best way to deliver a project — in spite of throwing countless challenges at them in remote Scottish locations.”

Jim Wolff, Diageo Whiskies
Janet West from Inner Ear live event digital media coverage client Cowal Highland Gathering (for the World Highland Dancing Championship live stream)

“Inner Ear has worked with Cowal Gathering for several years now. Every year we ask their team to add something new, this year it was to provide a livestream of an additional stage, meaning broadcast quality video of all three highland dancing stages over the three days of the event. Cowal Gathering has a very discerning audience who are looking for the smallest nuance in each of the dancers. This means the live stream has to be both high quality and stable, to allow viewers from across the world the best possible view of what’s happening live.

With event costs rising we looked at how we could monetise this year’s livestream and took a hybrid approach, where we offered two and a half days of viewing free and put the World Highland Dancing Finals behind a paywall. This was the perfect solution for us, for this year and Inner Ear was able to provide this service professionally and without question. As well as providing Cowal Gathering with a first-class service, which frees up my time to concentrate on other aspects of the event, the team is helpful, knowledgeable and great fun.”

Janet West, Cowal Gathering

Our clients include

DIAGEO logo in yellow, an Inner Ear client for our branded content live digital experience production
William Grant Foundation logo in yellow for Inner Ear client roll because we create exclusive live coverage of the Glenfiddich Piping Championship to engage and monetise a global audience
The National Piping Centre logo — Inner Ear's client; we create compelling live experiences for the Piping Live Festival and select piping championships to engage and energise global audiences
RSNO logo because they are an Inner Ear client for our dynamic live music coverage and digital media production
Glasgow Life Logo — Inner Ear client for whom we produce live streamed event coverage and expert creative industries research and consultancy
Creative Scotland logo in yellow because they are an Inner Ear client for whom we provide expert-led specialist digital media training and consultancy

Inner Ear has
23 years experience,
1000s of productions &
10M+ views and listens

Inner Ear was established in October 2000. We launched Radio Magnetic in March 2001. We went on to specialise in live programme making and podcast production and have worked on hundreds of projects all over Scotland, across the UK and around the world. Yes, we are technically adept at live streaming and podcast publication, which is a means to an end. For us, it’s all about creating compelling content that speaks to people. We value integrity, liveness and provenance in our productions.

We use specific digital platforms to reach niche audiences. Our live streamed programmes and podcasts have reached millions of people. Our work has helped clients engage audiences and earn extra revenue. We can help you energise your audience and realise its value too.

Filming Colonel Mustard and the Dijon 5 playing live at the Barrowland Ballroom in Glasgow, April 2021, for a live digital experienece album launch feature made by live production specialists Inner Ear for the band
Creating a live digital experience for Colonel Mustard and the Dijon 5 Album Launch, filmed “as live” in the legendary Glasgow Barrowland

How we can help you


Content creation to energise your online audience by Inner Ear. Cassette tape photo.

We create content to energise your online audience. Content formats include live programmes, podcasts, audio tours, video features and documentaries. So, our services include planning, production and publication.


Digital media content management and communication to energise your online audience by Inner Ear. Retro reel to reel photo.

We can also help you to realise your audience’s value with over the top services (i.e. branding and pay-per-view). So to reach people we distribute content as live streams, web TV, podcasts and interactive experiences.


Digital media consultancy to help you to energise your online audience by Inner Ear. 1980s telephone photo.

Additionally, we can support you to deliver your project yourself. To do this we offer bespoke advice and training, research, resources and creative strategy. Ultimately, with our help, we aim to empower you to be able to run your own projects.

Speak to us

Let’s discuss how to energise your online audience so you can realise its value

Get in touch via the form below or contact us by email or phone, or schedule an initial chat with Dougal right now.

Our recent work

From our blog

Our creative brands


Watch the latest video

TRADtv features traditional, folk, Celtic, Gaelic, Scottish and world music. In particular it includes exclusive live performance videos and features, created by us, on location.

You can find out more on the TRADtv website. Watch the videos on YouTube.

Radio Magnetic

Listen to the latest show

Because it keeps its ear to the underground, Radio Magnetic covers electronic, alternative music. We launched it in 2001. Back then it was fresh. Today it is one of the longest-running internet radio stations in the world.

To listen, visit the Radio Magnetic website and check it out on Mixcloud.

Walking Heads

Explore our tours

Walking Heads tours lead you through history and culture. For instance, our streetwise tours get right into a subject. Indeed, they encourage you to veer off the beaten track.

Explore for yourself on the Walking Heads website and on the GuidiGO platform.