Empower Your Branded Content with Expert Audience Engagement Strategy

Filming worship for livestream at Bethel Church in Austin, TX. Demonstrating branded content audience engagement
Photo by Jesus Loves Austin on Unsplash

We’ve devised branded content audience engagement strategy for lots of clients. We also see many campaigns that do a great job of increasing brand awareness, extending reach and engaging audiences. However, I often see unrealised audience engagement strategy potential. But a simple strategic shift, could improve branded content campaign success significantly. I want to help you realise that potential.

This bespoke 60-minute consultancy session is tailored specifically for consumer brand digital campaign managers and marketing professionals. If you are utilising entertainment activities (chat shows, events, talks, performances, etc.) to reach consumers, you will gain focused insights and expert guidance to elevate your audience engagement strategy. With over 23 years of deep industry expertise, I bring a wealth of knowledge and a proven track record in transforming brand strategies through dynamic content.

Inner Ear has produced live programmes for big drinks brands like Lagavulin, Dewar’s, Tennent’s and Brahma, and live event broadcasts for cultural bodies like National Theatre of Scotland, Scottish Ballet, Scottish Opera, Royal Conservatoire of Scotland, Glasgow School of Art, Edinburgh International Festival, Edinburgh Fringe and many more.

person holding smartphone while live streaming a concert - illustrating audience engagement strategy by Inner Ear
Photo by John Mark Arnold on Unsplash

Our Clients Say

Inner Ear did a creative consultancy for us, providing us with amazing support on understanding our business in it’s early days and with creating a long term plan for our studio’s development.

We have just reviewed this with them and their insight and guidance is still incredibly helpful, accessible and a great support in making creative work in challenging times.

Pauline McCloy-Turtle, Director, Suum.Studio

We recently commissioned Inner Ear to create a short video to promote our Student Network. From the initial meeting to understand our needs Dougal and his team were friendly and efficient and helped me to form my ideas for the project. On the filming day the interviews were conducted in a friendly way which put us at ease. I’m really pleased with the final video and would definitely recommend Inner Ear to others. A very creative and professional team.

Cheryl McCreadie, Project Officer, Equate Scotland

Had a training session with Dougal to help with Live Streaming. Great session — clear information, great tailored advice and support with the first live streaming event. Vast improvements on our previous attempts and more manageable than expected. Great follow up support and resources.

Claire Cochrane, Engagement Producer, Stills Gallery, Edinburgh

The advice I received was incredibly helpful. Dougal’s knowledge was extensive. He answered my questions and was able to offer suggestions and guidance that has been invaluable. His knowledge of the industry is extraordinary. I am enormously grateful for his advice and guidance.

Iain McLaughlin, Writer and Publisher, Thebes Publishing

What We’ll Achieve Together

Monitor Video Assist FeelWorld
Photo by TheRegisti on Unsplash

Your Investment in Specialist Expertise

This branded content audience engagement strategy session is an investment in your brand’s future. By offering immediate benefit through actionable insights, you get the opportunity to significantly enhance your digital marketing strategy. No extensive preparation required on your part either. Inner Ear’s unique combination of artistic programme making, technological competence, adept problem-solving and hands-on experience of running creative digital media brands gives us unparalleled insight into how to make live streaming work for branded content audience engagement.

Before the session I’ll ask you some questions and get you to detail the problems giving you a headache currently. Then we’ll work together (by phone, video meeting, or even in person — if it’s feasible logistically — whichever you prefer). At the end of our audience engagement strategy session we’ll agree on the next steps for you. I’ll then follow up with a report and recommendations. I will also give you a package of valuable resources including:

As you work through the plan and recommendations, I’ll answer any questions you have over the following two weeks, by phone or email. And if you work through all that and your headache still hasn’t cleared up, I’ll provide you with additional support so you can move forward with a clear head.

Let’s Cure Your Headaches And Increase Your Value

Sessions are limited to ensure personalised attention and tailored solutions, reflecting our commitment to your brand’s success. We’ll cover as much as we can in this session. If you want more time, you can book additional session(s) or we can discuss a bespoke consultancy package or production support for your project.

Branded Content Audience Engagement Stratey for Marketers

We’ve got ten sessions a month available so book now to secure your place so we can help you solve your audience engagement strategy problems.

Use the form below, email us or call +44 (0)141 226 8808 to book this branded content audience engagement consultancy problem-solving package with me (Dougal Perman, Inner Ear Director) now for £750 (plus VAT).

Book and pay in advance to secure your session. Then we will send you scheduling options to find the best time for us both.

Buy with confidence; if you need to reschedule, that’s no problem. And if you have to cancel (in advance) for any reason, we’ll give you a full refund.

Branded Content Audience Engagement Strategy

Ultimately, we have learned our trade and honed our skills by building our creative brands (TRADtv, Radio Magnetic and Walking Heads) and working for global brands, world-class arts, culture and heritage organisations and progressive public agencies and third sector pioneers. In addition to helping you cure your branded content audience engagement campaign headaches, we can create bespoke production, training and consultancy packages. Please get in touch, we’d love to hear from you.

Let’s make your branded content audience engagement campaign the best it can be so we can bring your audience closer and realise its full potential.

Dougal Perman, Director, Inner Ear