Know Inner Ear: From Revolutionary Radio to Wondrous Digital Experiences

Inner Ear helps clients get extra value from their audience. By telling entertaining and educational stories with digital experiences that energise and entice.

Your events and activities need to reach an audience. Festivals, concerts, gigs, performances, shows, ceremonies, lectures, discussions, debates, exhibitions and launches all need to attract the eyes and ears of people. While there’s a limited number of people who can attend in person, there’s a potentially unlimited online audience.

Inner Ear creates digital experiences to engage your audience. So we produce programmes that we distribute digitally to bring your audience closer and stimulate remote participation in your creative project.

How we create shared digital experiences

Our specialisms are:

  • Live programme making (which is essentially creating live television for the web, live streamed from the location of your event or activity to audiences around the world).
  • Documentary and feature production (one-off videos and audio programmes, serialised shows and podcasts).
  • Interactive storytelling (digital experiences in the form of live audience participation events, audio walking tours, treasure hunts and game shows).

Hence, to ensure success, we work with you to determine what kind of content will best encapsulate your project, create it, publish it online and help you position it to engage your audience.

When we are working for you we: 

  • Go above and beyond, helping you extract maximum value by:
    • Auditing audience assets
    • Creating targeted promotional material
    • Curatating the live event digital experience
    • Positioning the content as must-have for the audience
    • Utilising the content assets after the production
  • Help get you over the top with wrap-around services like:
    • Content management
    • Monetisation
    • Website and social media integration
  • Are flexible and adaptable:
    • Working in unusual places
    • Often in very challenging environments
    • Turning big content creation projects around very quickly

And thus our customers can count on us for adept:

  • Problem solving — helping overcome technical challenges to make a better experience for audiences and those involved in the project delivery alike.
  • Technical delivery — consummate, experienced, dedicated and robust. We work hard to make it easy.
  • Creative work — making engaging, high quality programmes.

From Underground Radio…

Dougal Perman and Tom Lousada established Inner Ear in October 2000. The company’s first project was the underground electronic music internet radio station Radio Magnetic, which began broadcast online on 19 March 2001. Because Inner Ear was Born in the wake of the dot com crash, Dougal and Tom learned to be resourceful, adaptable and flexible. Moreover, they built a strong brand with a great reputation and reached a highly engaged audience of hundreds of thousands of loyal listeners.

Radio Magnetic logo — the beginning of Inner Ear’s work creating shared digital experiences

In the course of its work, Inner Ear developed deep knowledge about streaming media and digital distribution, especially live streaming and podcasting. And furthermore, a creative flare for media production. Then enterprise agencies, community projects and corporations approached us to deliver bespoke training and consultancy projects. We also ran background music services and create content for brands, businesses and broadcasters. As a production company, Inner Ear has always had an affinity with cultural projects, especially music, arts and heritage.

After that, collaborative project Walking Heads put its best foot forward in 2009 to create streetwise audio tours, producing several of its own experiences and many commissions for culture and heritage organisations. And then, in 2015, Inner Ear launched TRADtv to serve the large, disperate, global audience for traditional folk music.

And since then, Inner Ear continues to complement its content creation and technical production management work with consultancy, which includes training, advice, research and support for digital media production projects.

Get in touch with Inner Ear to discuss how we can help you connect your creative project with its online audience.