Work
Proof of value realised.
Case studies, strategic proof and selected examples of Inner Ear helping projects travel further, connect more deeply and create lasting value.
Featured work
Strategic proof, not a miscellaneous portfolio.
Case studies are tagged by the value they create, not only by the format they happen to use.
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Monetise Live Streams by Harnessing the Highland Dancing Passion
“Capture 605 highland dancers performing on three stages, over three days. Make the first two days available to watch for free. Then, monetise live streams of the World Highland Dancing Championship Finals.” All this from a field in Dunoon. This year’s brief from Cowal Gathering was similar to previous years covering and live streaming the…
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Getting People Engaged with the living History of Glasgow
Two ten-part series have revealed the stories on the walls of Glasgow. As we prepare to go into production on series three, we reflect on this fascinating podcast. What would the walls of your city say to you? Glasgow, like many ancient cities, has a wealth of stories to tell, sometimes wonderful, inspiring, terrifying or…
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Helping Creative Practitioners learn Digital Media Research, Content Management and Presentation Skills
Take your project to your audience, share the experience and bring them closer to your message. To provide a creative approach and technical backbone for participants in Creative Scotland’s Stay See Share programme, Inner Ear devised and delivered a training and support programme focused on using digital media content to connect audiences with creative people’s…
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Encouraging Visitors to Buy Whisky for Lagavulin and Caol Ila at Fèis Ìle 2023
“Let’s encourage people to visit the distilleries and buy the special whiskies we sell here. And let’s do it by creating entertaining and informative digital event experiences and streaming them on Instagram Live.” Fèis Ìle, the Islay whisky festival, is a treasure trove of delight and discovery for whisky lovers from around the world, who…
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Unlocking the Potential of Live Streaming for CHARTS Members
Culture, Heritage and Arts for Argyll and the Isles (or CHARTS) is a creative community and networking organisation, established by Argyll and Bute Council with support from Creative Scotland in 2019. Inner Ear, in partnership with CHARTS, undertook a comprehensive evaluation of live streaming activity and its potential for the creative, heritage and arts sectors…
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Digital Welcome, Strategic Ideas To Overcome Digital Latency For Paisley 2021
Inner Ear was commissioned to research, analyse and present the Paisley 2021 Digital Latency and Digital Welcome Consultancy Report, a visionary study supporting Paisley’s bid to become UK City of Culture 2021. This report explores how digital technology can transform access, participation and economic opportunity for communities, cultural organisations and creative industries in Paisley and…
Inner Ear brands
Owned brands as proof of practice.
Alongside client work, Inner Ear has built and operated its own brands, platforms and audience assets. They show direct experience in digital publishing, cultural storytelling, live formats and long-term audience development.
Audience
Radio Magnetic
Independent digital culture publishing and audience-building, with roots in internet radio and online editorial experimentation.
Live
TRADtv
Broadcast-style cultural storytelling for traditional music, events and specialist audiences.
Story
Walking Heads
Audio tours and place-based interpretation that connect story, memory and location.