Getting Digital Roadshow North
How to use free online tools to help you market your organisation effectively online through social media. Use digital media tools to communicate your message through social networks.
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Storytelling is at the heart of our programme making. We discover real people’s stories and use them to communicate brand values to audiences in an authentic manner. Candid content endears brands to consumers more effectively than explicit advertising.
Our storytelling utilises digital media’s advantages over old media, offering new ways for brands to connect with consumers, drive traffic to sales points and increase brand awareness online.
Find out more or get in touch.
IC:Innovative Craft and Inner Ear are hosting a day of practical workshops to help craft makers maximise the impact of the web for professional development in the field of art and craft.
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How to use free online tools to help you market your organisation effectively online through social media. Use digital media tools to communicate your message through social networks.
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Leading chamber music group Hebrides Ensemble engaged Inner Ear to produce promotional preview podcasts as part of their audience development activities. We’ve produced previews, containing clips of the music that will be performed and interviews with performers and composers, for a season of shows. As a result of promoting the podcasts we’ve made for Hebrides Ensemble, attendance has increased by 25%.
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To celebrate and contextualise the MOBO Awards in Glasgow, Scottish Enterprise commissioned Inner Ear and partners Open Ear, Soma Records and New Media Corp to curate a music industry event at The Hub in Glasgow’s Digital Media Quarter.
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City of Music commission Inner Ear to produce a short video documenting their launch activities, which included a mass drumming event on the steps of Glasgow Royal Concert Hall, music in subway stations and libraries and a fanfare by the RSNO and RSAMD at a gala dinner hosted by the Lord Provost.
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